Projects | cescriera

Party UP was developed with the aim of introducing me to the world of business.

The concept is based on a mobile app and web page aimed at young that organizes and displays information about local party Each pub was defined according to characteristics and anyone could find where to party according to your preference.

We were a team with two computing, a social media and a manager and creator of events.

I learned how to develop a business project, the steps to follow to get it started, how to solve all the problems that come and work together.

Currently the bussiness doesn't run but the app and the web are still available.

Party UP

Summer 2012

Projects I've done

The project named "Cap on va el màrqueting?" was developed in collaboration with Marc Mataró.

It is the result of the research required for all students when they finish secondary school. At that time we had already a concern for the world of business and we knew we wanted to work in this field. So we opted to study what was happening in the world of marketing and spend few months trying to learn as much as possible. What did we do?

We developed a theoretical framework which included basic concepts of marketing.
Interviews with 12 experts: From Nike marketing executives and Xavier Berneda (Head of the Munich sports marketing) to small shopkeepers.
Statistical study to see what was the favorite sports brand among young people in Mataró and if it has any relevance to marketing.
Creating a viral video that had an impact within the school environment.

" Cap on va el màrqueting"

Summer 2010

" Adam Smith Award for Tecnocampus Mataró (UPF) "

LITHIUM smart

November 2013

The idea of 3 Day Startup is simple: to create technology-based companies in just three days. 3 Day Startup is a fun way to learn about new businesses and business ideas run time limit. The weekend has the following objectives: start new businesses run by students and develop the business skills of the students and their university communities.

Without knowing build a team of 7 that works like 1. We split into teams: technicians, designers and business people. I serve on the latter and our roles were:

- Find the opportunity in the market.

- Define the business model and value proposition.

- Study the market of Smart Cities.

- Create the strategy "Go to the market".

- Search Partners.

- Motivate team.

- Making public presentations.

Through the canvas model found an opportunity in the market and decided to develop Smart Cities LITHIUM, the first intelligent waste tank. After 48hours working and presenting in front of investors, we obtained potential industrial partners and the option to present the project at the foundation INLEA.